Target New ArrivalsBack to SchoolCollegeClothing, Shoes & AccessoriesHome & DecorKitchen & DiningOutdoor Living & GardenGroceryHousehold EssentialsBabyBeautyPersonal CareSports & OutdoorsHealthWellnessSchool & Office SuppliesToys & GamesElectronicsVideo GamesMovies, Music & BooksParty SuppliesGift IdeasGift CardsPetsUlta Beauty at TargetShop by CommunityTarget OpticalDealsClearanceNew ArrivalsBack to SchoolCollegeTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Bob's Red Mill Vegan Potato Flakes - 16oz - 2 of 4Bob's Red Mill Vegan Potato Flakes - 16oz - 3 of 4Bob's Red Mill Vegan Potato Flakes - 16oz - 4 of 4
Bob's Red Mill Vegan Potato Flakes - 16oz - 1 of 4

Bob's Red Mill Vegan Potato Flakes - 16oz

$5.29

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Homemade brings us together: Made from genuine russet potatoes for mashed potatoes that are fluffy, flavorful and ready in minutes without peeling or mashing
  • Easy and convenient: Just add to hot water, fluff with a fork and enjoy a quick side dish that tastes homemade with minimal effort
  • Non-GMO and Vegan: Made with high-quality, Non-GMO Project Verified ingredients; vegan so you can share homemade goodness for all
  • Versatile and easy to use: Use potato flakes in yeast breads for a soft, velvety texture or stir into soups for creamy richness, try as a crispy coating for fish or chicken, or add to meatballs and meatloaf for a tender, moist bite
  • Pantry Essential: A multipurpose ingredient that thickens sauces, adds body to gravies and brings comforting potato flavor to a variety of recipes

Description

Bob’s Red Mill® Potato Flakes make it easy to bring everyone to the table. Made with one simple ingredient, real russet potatoes. Just add hot water and fluff for creamy, homemade mashed potatoes in minutes—simple enough for everyday meals, satisfying enough to share. Keep on hand for multiple uses. They add softness and rich flavor to yeast breads and rolls and create a velvety base for soups and chowders. Use them to coat fish or chicken for a crispy finish or stir into meatloaf for extra moisture and tenderness. However you use them, Potato Flakes are a hardworking pantry staple, ready to turn homemade meals into something warm, easy and worth gathering for.

Serving Size: 18.0 g

Serving Per Container: 25

Amount :

Calories: 70
% Daily Value*
Total Fat 0g0%
Saturated Fat 0g0%
Trans Fat 0g
Cholesterol 0mg0%
Sodium 0mg0%
Total Carbohydrate 15g5%
Dietary Fiber 1g4%
Sugars 0g
Added Sugars 0g0%
Protein 1g
Vitamin D 0mcg0%
Calcium 11mg0%
Iron 0mg0%
Potassium 209mg4%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

dehydrated potatoes
Package Quantity: 1
TCIN: 1006296665
UPC: 039978043313
Item Number (DPCI): 212-14-0128
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 3.5 inches length x 9 inches width x 10 inches height
Estimated ship weight: 1.014 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Additional product information and recommendations

Discover more options

Guests are saying

Bob's Red Mill Potato Flakes are a versatile and convenient pantry staple that guests love for their simplicity and quality. Made from just dehydrated potatoes, they can be quickly prepared for mashed potatoes, used as a thickener for soups and stews, or even as a breading for proteins. Many guests appreciate the clean ingredient list and the ability to customize flavors, making them a favorite for quick meals and family-friendly recipes.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.8 out of 5 stars with 248 reviews
    2 out of 5 stars
    2 June, 2026
    originally posted on Bob's Red Mill
    Image

    Very watery, tastes isn't there.

    I purchased these for the ingredient list, only potatoes. Honestly, I cannot eat them. I followed the instructions exactly and they are very watery even after letting them set up etc. I made a second time and added more flakes but still the texture is so off-putting and I usually LOVE instant potatoes and really like Red Mill's products, but this I just couldn't do. Disappointed.
    1 reply from Customer Service team - 1 month ago
    We apologize for the negative experience! Decreasing the amount of water instead of increasing the amount of Potato Flakes should help; if you need help troubleshooting please email us at customerservice@bobsredmill.com and our team will be happy to assist further!
    Did you find this review helpful?
    5 out of 5 stars
    24 May, 2026
    originally posted on Bob's Red Mill
    Image

    Quick, easy, natural.

    These are excellent, nothing added. I mixed up a quick and easy serving for myself with butter, salt, pepper, and chives. Originally, I bought these as a binder ingredient for my home made baked dog treats, along with meat and eggs, turned out great.
    Poppy
    Did you find this review helpful?
    5 out of 5 stars
    16 November, 2025
    originally posted on Bob's Red Mill
    Image

    Handy product, shelf stable, simple to prepare.

    Easy for quick mashed potatoes as well as for thickening soups and stews. For a quick one-dish meal, stir into the prepared mashed potatoes finely chopped fresh spinach, cottage cheese or yogurt, olive oil, salt, pepper and dill. Smooth and satisfying.
    holly49
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    21 March, 2025
    originally posted on Bob's Red Mill
    Image

    Great all-purpose potato flakes!

    I bought this today because I needed to make mashed potatoes for my Shephard's Pie, and I honestly did not feel like peeling, washing, boiling and mashing potatoes. I was willing to give this a try, because the ingredients are simply "Dehydrated Potatoes." I made it these the microwave because I was happy there was a quick, one-bowl preparation method. So quick and easy! For what they are (reconstituted dehydrated potatoes) they taste pretty good! They are perfect for when I would like mashed potatoes for a side dish during the week, but do not want to go through the hassle of preparing potatoes. I have my Shephard's Pie in the oven now, and I suspect they will cook and taste like regular potatoes. I would like to buy the 25LB bulk size, but I have read that it is not the same taste or texture (read: it is worse) as the 1LB size. These can also be used to thicken soups, in bread, and as a breading for protein!
    nearandfar
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    10 January, 2025
    originally posted on Bob's Red Mill
    Image

    Vegan?

    I really like these potato flakes. I use them not just for mashed potatoes, but as a thickener for soups and stews. They taste just like what I'd make from fresh spuds. One little picky statement: I'm a vegan vegetarian; the package says "vegan," but the directions tell the user to use milk and butter - this is not "vegan," but substitutes for the dairy products are quite usable. I use vegetable broth.
    1 reply from Customer Service team - 1 year ago
    Thank you for your feedback! The Potato Flakes themselves are vegan and dairy alternatives can be used as you mentioned. We're happy to hear you are enjoying the Potato Flakes!
    B.Lowry
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    4 May, 2023
    originally posted on Bob's Red Mill
    Image

    Not Celiac safe

    Why wouldn't this product be made in your dedicated gluten-free facility? It's already naturally GF, why not make it Celiac safe as well?
    Krista
    1 guest found this review helpful. Did you?
    2 out of 5 stars
    16 July, 2022
    originally posted on Bob's Red Mill
    Image

    Duped

    How this overpriced crap ended up store selves is beyond me. Lesson learned...
    Krista
    Did you find this review helpful?
    5 out of 5 stars
    5 February, 2022
    originally posted on Bob's Red Mill
    Image

    Creamy Mashed Potatoes

    Love the Potato Flakes. Nice and creamy potatoes whip up in a flash. I make them with unsweetened plant milk.
    BarbaraL
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    13 January, 2022
    originally posted on Bob's Red Mill
    Image

    So many uses!

    The potato soup recipe on the bag is awesome - and so easy! I look forward to using the flakes to thicken other soups as well. These flakes are also a great change from using panko to bread foods for air frying. I still need to do some experimentation for regular mashed potatoes to get a family friendly texture. Definitely recommend as a pantry must-have!
    Kathleen G
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    5 January, 2022
    originally posted on Bob's Red Mill
    Image

    Great product!

    I love that these are just potatoes without all the chemicals! I stocked up because they have so many uses. I can find a lot of Bob's products locally but not these. Thanks!
    Tina L
    Did you find this review helpful?
    5 out of 5 stars
    30 December, 2021
    originally posted on Bob's Red Mill
    Image

    Superior Flavor!

    Top-Quality product, much better than other brands.
    Pamela H S
    Did you find this review helpful?
    5 out of 5 stars
    23 December, 2021
    originally posted on Bob's Red Mill
    Image

    Versatile and delicious! I love these potato flakes!
    Heather C
    Did you find this review helpful?
    4 out of 5 stars
    23 December, 2021
    originally posted on Bob's Red Mill
    Image

    Very practical, great option for emergency preparedness. Wish they were organic though

    They're very practical, high quality and very easy to use. One cup yields a pretty sizeable amount of mashed potatoes. I'm giving 4 stars only because I wish they were also organic.
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    22 December, 2021
    originally posted on Bob's Red Mill
    Image

    All Natural Potato Flakes

    I love that Bob's Red Mill potato flakes are just that--potato flakes and no artificial additives. I can add my own favorites like sour cream, cream cheese and/or herbs to create the flavor I want. I won't use any other brand.
    Did you find this review helpful?
    5 out of 5 stars
    21 December, 2021
    originally posted on Bob's Red Mill
    Image

    Great potatoes

    Fast and yummy product to make instant/mashed potatoes! I like adding spices as well!
    Maria B
    Did you find this review helpful?
    5 out of 5 stars
    17 December, 2021
    originally posted on Bob's Red Mill
    Image

    Bobs red mill potato flakes

    They can be made fast. I like this brand beachside there are no additives. Just potato
    Thad
    Did you find this review helpful?
    5 out of 5 stars
    9 December, 2021
    originally posted on Bob's Red Mill
    Image

    Potato flakes

    Haven’t used these yet, but bought them because the ingredients are so simple….just potato flakes. The store brands of potato flakes are filled with additives. I’ll use these mainly for making topping for Shepherd’s Pie.
    Morgan B
    Did you find this review helpful?
    5 out of 5 stars
    1 December, 2021
    originally posted on Bob's Red Mill
    Image

    New Customer

    The potatoes have a good taste compared to other instant potatoes Ive tried.
    Mjp401
    Did you find this review helpful?
    5 out of 5 stars
    30 November, 2021
    originally posted on Bob's Red Mill
    Image

    Simply The Best

    I've tried several brands of 'instant' mashed potatoes, and Bob's are easily the best. They have excellent consistency and can be made very smooth to thick by adjusting the flakes to water ratio. And they always (I've bought them numerous times now) are at the same level of quality. I don't see how they could be any better. They contain no salt, so you can salt them as much or as little as you like.
    Jerry C
    Did you find this review helpful?
    5 out of 5 stars
    24 November, 2021
    originally posted on Bob's Red Mill
    Image

    These are great! I made the potato soup recipe on the back. Easy and yummy.
    ronette b
    Did you find this review helpful?

    Get top deals, latest trends, and more.