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goPure Instant Eye Lift Gel - 0.34oz - 2 of 4goPure Instant Eye Lift Gel - 0.34oz - 3 of 4goPure Instant Eye Lift Gel - 0.34oz - 4 of 4
goPure Instant Eye Lift Gel - 0.34oz - 1 of 4

goPure Instant Eye Lift Gel - 0.34oz

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$29.99

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At a glance

About this item

Highlights

  • IN 5 MINUTES: 100% said their under eyes looked less tired and 97% said it tightens sagging under eye bags*
  • IMPROVES LOOK OF ELASTICITY: Our proprietary MaxLift3 Biotech™ improves the appearance of firmness and elasticity around the delicate eye area
  • TIGHTENS LOOK OF LOOSE SKIN: Arctic Microalgae tightens the look of loose, sagging skin around the eyes
  • VISIBLY DEPUFFS: Chestnut Extract visibly depuffs and smooths the appearance of skin texture
  • DERMATOLOGIST REVIEWED: Clinically tested and ophthalmologist tested, gentle enough for the delicate eye area with twice-daily use
  • CLEAN FORMULA: Vegan, gluten-free, and fragrance-free. Formulated without synthetic fragrances, dyes, or parabens.
  • *Based on consumer perception evaluation of 31 subjects after 5 minutes.

Description

GOPURE's clinically-tested Instant Lift Eye Gel visibly tightens, and depuffs the look of skin around the eyes in as little as 5 minutes. Powered by our proprietary MaxLift3 Biotech™, this fast-acting formula smooths the appearance of fine lines, crow's feet, and puffiness while improving the look of firmness and elasticity over time. Arctic Microalgae visibly tightens loose, sagging skin and reduces the appearance of under eye bags, while Chestnut Extract softens the look of crepey texture for a more smoother appearance. This lightweight, fragrance-free gel is ophthalmologist-tested and dermatologist-reviewed, formulated for the delicate eye area. For best results, apply twice daily to clean, dry skin around the eyes.

How To Use — AM + PM
1. Gently apply a tiny (grain of rice) amount under each eye to clean, dry skin.
2. Keep face expressionless for 5 minutes.
3. Follow with your favorite GOPURE moisturizer and makeup.
4. Use at least twice daily for best results.
Pro Tip: A little product goes a long way.
Scent: Unscented
Health Facts: No Fragrance Added, Vegan
Product Form: Gel Cream
Beauty Purpose: Firming
Recommended Skin Type: Normal, Mature
TCIN: 95203917
UPC: 850055841550
Item Number (DPCI): 037-14-0595
Origin: Made in the USA
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water/aqua/eau, camellia sinensisleaf water, 1,2-hexanediol, magnesium aluminum silicate, sodium silicate, glycerin, sea water/maris aqua/eau de mer, bacillus ferment extract filtrate, heptapeptide-6, bacillus ferment, castanea sativa (chestnut) seed extract, sucrose, hydrolyzed algin, sodium hyaluronate, propanediol, triethyl citrate, cellulose gum, xanthan gum, glyceryl caprylate, phenethyl alcohol, leuconostoc/ radish root ferment filtrate, sodium citrate, caprylyl glycol, iron oxides (ci 77491).

Allergens & Warnings:

Caution: For external use only. Keep out of reach of children. Avoid direct contact with eyes. Discontinue use if redness or irritation occurs. Do not freeze.

Shipping details

Estimated ship dimensions: 4.14 inches length x 3.51 inches width x 1.34 inches height
Estimated ship weight: 0.07 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.
Download the safety data sheet (PDF)
This document lists product hazards, safety info and any potential ill effects on human health. All info has been collected and verified by the manufacturer.

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4.3 out of 5 stars with 179 reviews
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
0% would recommend
1 recommendations
5 out of 5 stars
1 August, 2026
originally posted on gopure.com

Instant life eye gel

Used a few times, seems to erase lines under the eyes.
Sarah D.
Did you find this review helpful?
5 out of 5 stars
1 August, 2026
originally posted on gopure.com

So far, so good!

Just started using it but you can feel and see it tighten the area. I always follow it with a cream to be sure it doesn’t dry out the area, but to date there has been no issues and it seems to really work!
Sara O.
Did you find this review helpful?
5 out of 5 stars
31 July, 2026
originally posted on gopure.com

Eye

Love the texture around the eye are
Yasmin V.
Did you find this review helpful?
4 out of 5 stars
31 July, 2026
originally posted on gopure.com

Great but

It really does work for me to hide my eyebags but the only downside for me is it leaves white residues.
Dino B.
Did you find this review helpful?
1 out of 5 stars
31 July, 2026
originally posted on gopure.com

not working for my undereye bags

no change
Rhonda W.
Did you find this review helpful?
5 out of 5 stars
31 July, 2026
originally posted on gopure.com

This stuff provide a nice

This stuff provide a nice pick me up that lasts for hours.
Darla H.
Did you find this review helpful?
1 out of 5 stars
30 July, 2026
originally posted on gopure.com

Let Down!

Well, sadly your product didn’t work for me. I was really hoping it would, cause I have really deep bags. I’ve had them my whole life. I even googled GoPure before I bought it and still another product that doesn’t work for me. Uggggg!! :weary: I actually would like a refund, but I don’t know how. Thanks anyways. Maybe next go.
Trisha K.
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
30 July, 2026Verified purchase

(no review title)

Left white film on face. No results
1 reply from GoPure Product Expert team - 2 days ago
Thank you for sharing your feedback. We're sorry to hear this was your experience. If you noticed a white or powdery residue, it can happen when too much product is applied or it doesn't fully absorb. Try using a smaller amount and gently patting it in for a clearer finish. If you'd like additional help, our team is happy to assist at support@gopurebeauty.com.
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
29 July, 2026
originally posted on gopure.com

Miracle Product

I love the Instant Lift Eye Gel!! It makes my eyes look so much better. I really don’t want surgery so I need something to smooth the area under my eyes and it does.
Susie B.
Did you find this review helpful?
5 out of 5 stars
28 July, 2026
originally posted on gopure.com

Go Pure Instant Eye Tightner

I didn't see dramatic results at first. After a few days of use, I noticed my under eye puffiness was reduced.
Nancy B.
Did you find this review helpful?
5 out of 5 stars
28 July, 2026
originally posted on gopure.com

Under eye

Great compared to other advertised under eye treatments.
Terri k.
Did you find this review helpful?
5 out of 5 stars
28 July, 2026
originally posted on gopure.com

Good

I like it and it works
TAMMY B.
Did you find this review helpful?
5 out of 5 stars
27 July, 2026
originally posted on gopure.com

Great Customer Service

Fabulous customer service and great sales.
Nicole M.
Did you find this review helpful?
5 out of 5 stars
27 July, 2026
originally posted on gopure.com

Lifting results

I like this product as I can feel the tightening effects soon after applied and dry. Although, once I apply makeup, I’m not sure it holds up.
Lori K.
Did you find this review helpful?
5 out of 5 stars
25 July, 2026
originally posted on gopure.com

Just started.

Not sure yet. Don’t see any changes
Debbie G.
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5 out of 5 stars
25 July, 2026
originally posted on gopure.com

Amazing results!

Immediate results! Fine lines disappear in seconds. I love it!
Cathy W.
Did you find this review helpful?
5 out of 5 stars
24 July, 2026
originally posted on gopure.com

The BEST!!

Excellent product. I’ve tried them all. I have very stubborn under eye bags and am an expert at identifying what’s working and what’s not. GOPURE Instant Lift Eye Gel is by far the best one yet! No switching or trying anything else for me!
Lynne M.
Did you find this review helpful?
5 out of 5 stars
24 July, 2026
originally posted on gopure.com

love it

I have used several products and some were bad some ok, but GoPure was the game changer. I love it, it works great and I recommend it to everyone. It doesn't take much to work and I love that. I was told the cost to have surgery for under the eye was $3500. Well I can't afford that, so I am thrilled for your product.
Josephine M.
Did you find this review helpful?
5 out of 5 stars
24 July, 2026
originally posted on gopure.com

It works!

I love this gel! Just a tiny drop under each eye creates a completely smooth surface with just a few minutes, and it lasts all day. I am very happy with this purchase!
Christine W.
Did you find this review helpful?
5 out of 5 stars
23 July, 2026
originally posted on gopure.com

Instant lift eye gel

This product is amazing. Works so well. Highly recommend trying it out.
Gina E.
Did you find this review helpful?

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