Arctic Fox Semi-Permanent Hair Color Dye - Turquoise Blue - 4 fl oz
$11.99
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4.6 out of 5 stars with 4401 reviews
effectiveness: 3.27 out of 5
quality: 3.32 out of 5
value: 3.21 out of 5
54% would recommend
57 recommendations
5 out of 5 stars
1 August, 2026
originally posted on arcticfoxhaircolor.com
SO GOOD
[This review was collected as part of a promotion.] Very good
5 out of 5 stars
1 August, 2026
originally posted on arcticfoxhaircolor.com
Perfect deep purple! Love it
Perfect deep purple! Love it so much
5 out of 5 stars
1 August, 2026
originally posted on arcticfoxhaircolor.com
Love the colour, perfect pastel
[This review was collected as part of a promotion.] Love the colour, perfect pastel pink shade :ok_hand::skin-tone-2:
5 out of 5 stars
1 August, 2026
originally posted on arcticfoxhaircolor.com
Nice
[This review was collected as part of a promotion.] The route package was good, I dont have anything to say on it. The dye was easy to apply, despite having very dark hair in the sun it was visible and showed a pretty highlight. I recommend
5 out of 5 stars
1 August, 2026
originally posted on arcticfoxhaircolor.com
Amazing hair dye
[This review was collected as part of a promotion.] Very bright!! Last for around 2-3 months, which is amazing for a semi permanent hair dye.
5 out of 5 stars
1 August, 2026
originally posted on arcticfoxhaircolor.com
Amazing hair dye!!!
[This review was collected as part of a promotion.] Very bright and lasts for 2-3 months. Very happy with the product.
5 out of 5 stars
30 July, 2026
originally posted on arcticfoxhaircolor.com
Love it!
[This review was collected as part of a promotion.] I dyed this over dark brown hair and it turned out so cool! The smell is great, it’s vibrant and shiny, I’ll be buying this again in a couple months for a touch up!
5 out of 5 stars
30 July, 2026
originally posted on arcticfoxhaircolor.com
The neutralizer
[This review was collected as part of a promotion.] I love how it neutralize darker mixtures of reds, never tried it on bleached hair though
5 out of 5 stars
30 July, 2026
originally posted on arcticfoxhaircolor.com
Oh my wrath
[This review was collected as part of a promotion.] I always come back to wrath when I want my hair to have real red depth without the purple taking over
5 out of 5 stars
30 July, 2026
originally posted on arcticfoxhaircolor.com
A staple
[This review was collected as part of a promotion.] I've been experimenting with different shades for reds for over 12 years, and ritual has a staple lately to achieve the depth I want with any combination. It gives the right cool hue that lasts even when fading
5 out of 5 stars
29 July, 2026
originally posted on arcticfoxhaircolor.com
Beautiful color
Lovely color and has good coverage for grey hair. I have dark hair so it generates nice dark purple shade on dark parts of my hair, but it's brightest and true purple tone is most visible on the grey hair. It is very beautiful and I'm happy for that.
5 out of 5 stars
29 July, 2026
originally posted on arcticfoxhaircolor.com
My go-to dye
[This review was collected as part of a promotion.] I have been using Arctic Fox for 9 years now and as soon as Ginger Flare came out it became my new go-to shade. I previously had to mix to achieve this colour but it's exactly what I want! Coppery Ginger that is vibrant but not Bright Orange
5 out of 5 stars
29 July, 2026
originally posted on arcticfoxhaircolor.com
purple as
[This review was collected as part of a promotion.] amazing product! my hair is dark brown and i didn't bleach it but the result is perfect, the color is gorgeous!
5 out of 5 stars
28 July, 2026
originally posted on arcticfoxhaircolor.com
Amazing results!!
[This review was collected as part of a promotion.] First time using Wrath, but I've also tried other colors from Arctic Fox. I'm in love with the result! I used it on unbleached, dark blonde hair, and the red has a beautiful cherry tone. It doesn't stain the tub, and in my experience, the color stays vibrant for about two months if you're consistent about washing it only with cold water and using shampoo and conditioner for color-treated hair. It takes about 2–3 washes for the "real" color to come through, so don't worry if it looks too dark at first, as some reviews mention. I'm so happy I found a semi-permanent dye that actually works on virgin hair:))
5 out of 5 stars
Thumbs up graphic, would recommend
28 July, 2026Verified purchase
Excellent
The color is just beautiful and good on very easy.
3 out of 5 stars
28 July, 2026
originally posted on arcticfoxhaircolor.com
Application and fade over level 7 (?) hair!
[This review was collected as part of a promotion.] I wanted to love this. I've been searching for a punchy and bright copper to go over my natural colour and fade out fully over time the way that those old l'oreal mouses used to, but it just felt very muted. I think when I try again I will add in poison or something a bit brighter and see how that goes? I can see this being very pretty over lighter hair than my own. The pictures show the fade out with washes and my starting colour/ending. I think it lasted about 6 total.
5 out of 5 stars
28 July, 2026
originally posted on arcticfoxhaircolor.com
Absolutely obsessed
[This review was collected as part of a promotion.] I am absolutely obsessed with this colour It's stunning and so vibrant Extremely easy to use Can't wait to place my next order
5 out of 5 stars
27 July, 2026
originally posted on arcticfoxhaircolor.com
Smells really good!
I mixed it with Ritual to get more smoky pink and worked pretty good on bleached hair. Would buy again. And it smells really good, kinda like Bubblegum and Grape (probably cause of mix)
5 out of 5 stars
27 July, 2026
originally posted on arcticfoxhaircolor.com
It smells sooo good
[This review was collected as part of a promotion.] I mixed it with Frose to get more smoky pink and worked pretty good on bleached hair. Would buy again
5 out of 5 stars
27 July, 2026
originally posted on arcticfoxhaircolor.com
Amazing color
[This review was collected as part of a promotion.] The colour is amazing and last longer than expected.