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Tom's of Maine Antiplaque and Whitening Fluoride-Free Vegan Toothpaste - 4.5oz - 2 of 4Tom's of Maine Antiplaque and Whitening Fluoride-Free Vegan Toothpaste - 4.5oz - 3 of 4Tom's of Maine Antiplaque and Whitening Fluoride-Free Vegan Toothpaste - 4.5oz - 4 of 4
Tom's of Maine Antiplaque and Whitening Fluoride-Free Vegan Toothpaste - 4.5oz - 1 of 4

Tom's of Maine Fluoride-Free Antiplaque & Whitening Toothpaste - 4.5oz/3pk: Vegan, Gluten-Free, Peppermint, Calcium Carbonate

$13.99 ($1.04/ounce)See 1 deal for this item

Count3pk

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At a glance

About this item

Highlights

  • Includes three (3) 4.5 oz Tom's of Maine Antiplaque and Whitening Fluoride Free Toothpaste tubes
  • This triple toothpaste pack of whitening antiplaque toothpaste helps whiten teeth and helps prevent tartar buildup with regular brushing
  • The refreshing Peppermint toothpaste flavor helps freshen breath every time you brush
  • Made with naturally sourced and naturally derived ingredients for a fluoride free natural toothpaste you can feel good about using daily
  • Anti plaque toothpaste is fluoride free and helps remove surface stains with regular brushing to help gently whiten teeth

Description

Experience a bright smile using naturally derived and naturally sourced ingredients with Tom’s of Maine Antiplaque and Whitening Fluoride Free Toothpaste. This fluoride free mint toothpaste pack comes in a Peppermint flavor and gently whitens your teeth by removing surface stains with regular brushing. Freshen your breath with this Peppermint flavored antiplaque toothpaste. This natural toothpaste contains zinc citrate, a naturally occurring mineral and also contains xylitol, a natural ingredient derived from birch trees or corn.
Suggested Age: Adult
Health Facts: Artificial Color-Free, Vegan, Fluoride-Free, Artificial Flavor-Free, Contains Calcium Carbonate, Gluten-Free, Dye-Free
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Paste
Primary Active Ingredient: Calcium Carbonate
Sustainability Claims: Contains Recycled Content, Cruelty-Free, Recyclable, Not Tested on Animals
Package Quantity: 3
Features: Whitening
TCIN: 89442917
UPC: 827854013778
Item Number (DPCI): 049-09-3723
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

calcium carbonate, glycerin, water, xylitol, hydrated silica, natural flavor**, zinc citrate, sodium lauryl sulfate, carrageenan, sodium bicarbonate. [**peppermint oil]

Shipping details

Estimated ship dimensions: 1.42 inches length x 6.53 inches width x 6.65 inches height
Estimated ship weight: 1.02 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.
This document lists product hazards, safety info and any potential ill effects on human health. All info has been collected and verified by the manufacturer.

Q: Can use my 9 year old daughter

submitted by Ewa - 2 months ago
  • A: Great question! We typically recommend that children 12yrs or older use this paste, however as long as your child understands not to swallow the product they should have no issues using this toothpaste.

    submitted byTom's of Maine Consumer Affairs - 2 months ago
    Brand expert

Q: Is this toothpaste SLS free?

submitted by Aloha - 8 months ago
  • A: Thanks for asking! This toothpaste does contain SLS. Please feel free to reach out with any other questions you may have.

    submitted byColgate Palmolive Consumer Affairs - 8 months ago
    Brand expert

Q: Can you use this on dental implants?

submitted by Lisa M - 8 months ago
  • A: Hi there, Emily here! Thanks for asking. All of our toothpastes are safe when used as recommended, but we recommend checking with your dentist for the best toothpaste to use for dental implants.

    submitted byTom's of Maine Consumer Affairs - 8 months ago
    Brand expert

Q: Is this ada approved?

submitted by 1shopaholicgirl - 11 months ago
  • A: Hello there, Emily here! Thanks for asking. Our Antiplaque and Whitening toothpaste is not ADA approved.

    submitted byTom's of Maine Consumer Affairs - 11 months ago
    Brand expert

Q: Is this safe for babies / toddlers to use (since they swallow their toothpaste / are too young to spit out)? The xylitol is similar to other baby toothpastes, but not sure about the other ingredients

submitted by Mama - 2 years ago
  • A: Tom's of Maine Antiplaque & Whitening Toothpaste isn’t safe for babies/toddlers who can’t spit. It has a few ingredients that aren’t ideal if swallowed. We suggest using toddler-safe training toothpaste instead.

    submitted byTom's of Maine Consumer Affairs - 1 year ago
    Brand expert

Q: Hello, the 3 toothpastes come in 1 box or they come in 3 separate boxes?. Ty!

submitted by Wonderland - 2 years ago
  • A: Three seperate boxes

    submitted byclgyaya - 1 year ago

Q: Does this have an expiration date? If so, what is it?

submitted by Curious - 2 years ago
  • A: Hi. Thanks for your question. The expiration date is 2 years from the date of manufacture. It can be found on the crimped end of the tube and end flap of the box. We hope this helps.

    submitted byTom's of Maine Consumer Affairs - 2 years ago
    Brand expert

Additional product information and recommendations

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Guests are saying

The recent formula change of this toothpaste has left many guests disappointed, citing a new taste that is overly sweet and artificial, along with a texture that feels watery and sticky. Longtime users express a strong desire for the original flavor, which they found refreshing and effective. Despite the negative feedback on the new taste, some guests appreciate the natural ingredients and fluoride-free formula, highlighting its effectiveness in maintaining oral health.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    3.7 out of 5 stars with 806 reviews
    effectiveness: 2.88 out of 5
    quality: 2.55 out of 5
    value: 2.35 out of 5
    25% would recommend
    79 recommendations
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    5 July, 2026Verified purchase

    Why is it so sugary?

    Ugh! New taste. It's very sweet! I switched to Tom’s years ago because of the fresh mint flavor, and no sugary taste. No more! I guess I need to find a new toothpaste?
    LisaK
    effectiveness: 5 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    5 July, 2026
    originally posted on tomsofmaine
    Image

    NOT "Improved Flavor"

    NOT "Improved Flavor" I've been using Tom's Peppermint for longer than I can remember. i've continued because I LIKE the flavor. This new flavor is too sweet and, as other reviewers have mentioned, tastes chemically. Please, let's return to the long time flavor!
    1 reply from Customer Care team - 3 days ago
    Thank you for reaching out. We’re sorry to hear you are disappointed with the updated formula change of Antiplaque and Whitening toothpaste. We would like to help you find your new favorite toothpaste please call us at (800) 367-8667, Monday through Friday, 9am-5:30pm, EST.
    Jamie
    Did you find this review helpful?
    1 out of 5 stars
    2 July, 2026
    originally posted on tomsofmaine
    Image

    Disgusting new formula

    I have been using this toothpaste for almost 20 years. They recently changed the formula and it is now too sweet and artificial tasting. I will be using other brands unless they change the formula back to the old one.
    1 reply from Customer Care team - 3 days ago
    Hello there, Hailey here. Thank you for reaching out. We’re sorry to hear you are disappointed with the updated formula change of our Antiplaque and Whitening toothpaste. We have would like to help you find your new favorite. Please call us at (800) 367-8667, open Monday through Friday, 9am-5:30pm, EST.
    ava10
    Did you find this review helpful?
    1 out of 5 stars
    1 July, 2026
    originally posted on tomsofmaine
    Image

    Reduced size

    Tom’s reduced their toothpaste tubes from 5.5 ounces to 4.5 ounces and still charges the same amount while advertising “new formula”. Not good practice.
    1 reply from Customer Care team - 8 days ago
    Hi there, Cat here. Thank you for taking the time to share your feedback with us. We understand your concerns about changes to product size and pricing, and we appreciate you bringing them to our attention. We value your loyalty and want you to know that your feedback has been shared with our team. If you have any additional questions or would like to speak with us further, please give us a call at 1-800-367-8667. Our team is available Monday through Friday from 9:00 AM–5:30 PM ET. 🌿
    Lindsay
    Did you find this review helpful?
    1 out of 5 stars
    30 June, 2026
    originally posted on tomsofmaine
    Image

    Gross new formulation

    My family has used this toothpaste for a very, very long time. Super disappointed with the addition of stevia to the formulation. After brushing you’re left with a nasty, chemical taste. Looking for a new toothpaste!
    1 reply from Customer Care team - 10 days ago
    Thanks for being such a loyal user and we're sorry to hear the new formula missed the mark for you. We've shared your feedback with our team.
    TrishG
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    29 June, 2026

    NOT the same Tom's :-((((

    New formula is horrific. Sickeningly sweet and fake tasting with a gross slimy texture. I don’t know what they were thinking, but they reuned the best tasting toothpaste on the market.
    JC
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    5 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    27 June, 2026Verified purchase

    It's gross now

    Used to be a nice light flavor now it tastes like Stevia/fake sugar and the mint lasts in your mouth for way too long. Seems to get worse when you drink water.
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    27 June, 2026Verified purchase

    New "Awful" Taste and Formula!

    Why, oh why did you have to ruin a great-tasting and effective product by changing to this horrendous formula? This now tastes so bad that I don’t want to brush my teeth! The ingredients are also way worse than the original. Good grief! Now, I have to spend time researching and testing other toothpastes. Why can’t these companies just leave well enough alone? So very upset and disappointed.
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    4 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    25 June, 2026Verified purchase

    refund by calling number on tube, customer service was helpful

    thought I could get used to this new flavor. the more I use it the worse it got. after 3 days I had enough. cannot return it because it was part of a Target circle with overall grocery cost. it will mess that up. purchased a three pack over $10. I am going to donate two to food shelf and the one I opened I'll throw it out or clean my tennis shoes with it. company was purchased by Palmolive Colgate. if you need a refund call 1-800-367-8667 it is (1-800-FOR-TOMS ) sending me a refund and a coupon for a product to try. best if you have the QR code when you call them if not they are going to send me one anyway supposed to get in 14 days
    MrD
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    23 June, 2026
    originally posted on tomsofmaine
    Image

    New Terrible Taste

    The "New Great Taste" is terrible. It leaves a disgusting aftertaste that doesn't go away. It seems that Tom's is trying to make the taste sweeter--and that is a mistake. We use Tom's because it does not have the fake sugary taste of the other brands. Now I need to go find an alternative after using Tom's all my life.
    1 reply from Customer Care team - 17 days ago
    Thanks for being such a loyal user and we're sorry to hear the new formula missed the mark for you. We've shared your feedback with our team.
    Dissapointed
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    22 June, 2026
    originally posted on tomsofmaine
    Image

    Awful flavor due to adding Stevia sweetener derivi

    I searched long and hard to find a toothpaste that worked that didn’t have fake sugars, Stevia, or other sugar substitutes in it. I finally found this toothpaste, which I love, and was so ecstatic and relieved. I bought myself a new regular size tube, with confidence, because I thought the search for a new toothpaste was finally done. I brushed my teeth for the first time with this new tube and was VERY dismayed! What is that horrible taste?! It tastes like Stevia! I checked the ingredients. There’s no Stevia. However, there are new things on the list of ingredients compared to my last tube, because of the “NEW GREAT TASTE.” With a little further research, I found that this new flavor is enhanced by the rebaudioside A which is a derivative of the Stevia plant. Boo! I cannot use it because it reacts with my fillings and leaves an awful coating and taste in my mouth. So, I am back to square one and now own an expensive tube oftoothpaste that I will probably just end up throwing in the garbage because nobody I know wants it. Why?!? Why did you change your recipe. Go back to the basics, please.
    1 reply from Customer Care team - 16 days ago
    Hi there, Stacy here! We are sorry to hear the new flavor of the paste missed the mark for you. We understand how frustrating it can be when products change formula. If you would like to explore other toothpaste options, we would be happy to help, just give us a call at 800-367-8667 M-F 9-5:30pm EST.
    Polly
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    22 June, 2026
    originally posted on tomsofmaine
    Image

    Disappointed in the flavor change

    I've been buying this toothpaste for 6+ years and was always happy. The new flavor change is quite terrible. More synthetic, kind of sweet now, less natural peppermint. I really can't stand it and will likely have to switch to a different brand. I hope they will U-turn on this flavor change back to the original as I've always been loyal to Tom's of Maine.
    1 reply from Customer Care team - 16 days ago
    Hi there, Stacy here. Thank you for being such a loyal consumer of Tom's of Maine! We are so sorry to hear the new formula and flavor missed the mark. We understand how frustrating it can be when a longtime favorite changes, especially after using it for so many years. If you’d like, please give us a call at 1-800-367-8667 Monday–Friday from 9am–5:30pm ET so we can learn more about your experience and see how we can help.
    westsha
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    22 June, 2026
    originally posted on tomsofmaine
    Image

    So gross

    As many of the other reviews have said, I have been using this toothpaste in the peppermint flavor for YEARS - always loved it and recommended it to family and friends. Will not be buying again unless they return to the previous formula. This is absolutely disgusting and had me gagging while brushing my teeth. I also bought a value pack and now have multiple tubes of this awful flavor. Extremely disappointing.
    1 reply from Customer Care team - 17 days ago
    We would hate to lose a loyal user. We appreciate you for letting us know of your thoughts and feedback. We'll share this with the team.
    Alexis
    5 guests found this review helpful. Did you?
    1 out of 5 stars
    22 June, 2026
    originally posted on tomsofmaine
    Image

    Horrible new flavor

    They unfortunately changed their formula for the peppermint flavor and it is unbearably terrible. It literally made me gag when I brushed my teeth with it and the taste lingered in my mouth for way too long
    1 reply from Customer Care team - 18 days ago
    We are sorry to hear this. We will be sure our team sees this feedback as it makes us better!
    SamL
    6 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    21 June, 2026Verified purchase

    Used to be the best, new is terrible

    Why would you mess with a good thing?? The new flavor is horrible and the toothpaste is too watery. This is the only toothpaste I’ve used for years, and now I have to look for a replacement. Please just change it back!
    Mytagetreviews
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    20 June, 2026Verified purchase

    Tom's Toothpaste

    The best toothpaste I have ever used. Clean ingrediants and powerful cleaning results. Very fresh, no need for mouthwash.
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    20 June, 2026Verified purchase

    Horrible "New " formula

    I didn't even realize it was a new formula. I didn't look at the packaging. But when I opened the tube and applied some to my tooth brush OMG it was horrid. Then the taste was gross! Why do companies change things and think its for the better. This was so nasty. Unfortunately... I dont like to start and not finish so 😮‍💨
    Kim
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 3 out of 5
    6 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    18 June, 2026Verified purchase

    New Flavor = AWFUL

    I’ve been using this toothpaste for forever. It’s been the best toothpaste for years. Now the new flavor is AWFUL. It actually made me gag at the flavor the entire new tube 😭 I usually buy two at a time. Thankfully I didn’t with this one. I had to change toothpaste brands. Hopefully they go back to the original soon!
    Katelyn
    6 guests found this review helpful. Did you?
    1 out of 5 stars
    18 June, 2026
    originally posted on tomsofmaine
    Image

    New formula is awful

    I have been a Tom’s user for decades and the new formula has me searching for anew brand. The flavor is very bad and has a chemical taste. First it was the shrinking ounces in toothpaste for the same price and now this! I’m done.
    1 reply from Customer Care team - 20 days ago
    Hi there, Cat here. We’re sorry to hear the updated formula and flavor of our Antiplaque and Whitening Fluoride-Free Peppermint toothpaste wasn’t a good fit for you, especially after being a longtime Tom’s user. We understand how disappointing it can be when a product you’ve trusted for years changes. Thank you for taking the time to share your feedback with us. We appreciate your loyalty and have shared your comments with our team. We’d like the opportunity to learn more about your experience and see how we can help. Please give us a call at 1-800-367-8667, Monday through Friday from 9:00 AM–5:30 PM ET. 💚
    DABfla
    5 guests found this review helpful. Did you?
    1 out of 5 stars
    18 June, 2026
    originally posted on tomsofmaine
    Image

    New Formula is Awful

    This was the only toothpaste I could use- I have used it for years faithfully, this new formula is so horrible, leaves a medicine like bitter aftertaste that lingers. I am so disappointed, I bought a two pack and will be tossing them. Why mess up a great product?
    1 reply from Customer Care team - 17 days ago
    Thanks for being such a loyal user and we're sorry to hear the new formula missed the mark for you. We've shared your feedback with our team. We'll share this with the team.
    MichelleAnge
    Did you find this review helpful?

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