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Maybelline Lifter Oil-in-Gel Lip Gloss with Hydrating Hyaluronic Acid for Glass Lips - 0.22 fl oz - 2 of 4Maybelline Lifter Oil-in-Gel Lip Gloss with Hydrating Hyaluronic Acid for Glass Lips - 0.22 fl oz - 3 of 4Maybelline Lifter Oil-in-Gel Lip Gloss with Hydrating Hyaluronic Acid for Glass Lips - 0.22 fl oz - 4 of 4
Maybelline Lifter Oil-in-Gel Lip Gloss with Hydrating Hyaluronic Acid for Glass Lips - 0.22 fl oz - 1 of 4

Maybelline Lifter Oil-in-Gel Lip Gloss with Hydrating Hyaluronic Acid for Glass Lips - 006 Strawberry Shake - 0.22 fl oz

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At a glance

About this item

Highlights

  • Glass-like Shine & Bouncy Lips: Maybelline Lifter Oil-in-Gel with passionfruit oil and hyaluronic acid minimizes the look of lip lines, smooths lip surface, and delivers a reflective, mirror-like shine for visibly softer, bouncier lips
  • 24-HR Hydrating Lip Moisturizer: This lip care formula locks in moisture and hydrates for 24 hours, improving lip condition over time. Say hello to supple, healthy-looking lips that feel moisturized and comfortable and look bouncy and smooth
  • Lightweight & Non-Sticky: Experience ultimate comfort with a non-greasy, non-sticky lip balm formula that feels weightless. The click-twist pen hugs lip curves for precise, mess-free application that dispenses just the right amount every time
  • Lip Oil Meets Lip Gloss In One Formula: Oil-in-gel formula where nourishing oils are encapsulated within a lightweight, high-shine gel. This texture delivers intense hydration and a reflective finish, providing the richness of oils without any greasiness
  • 8 Irresistibly Scented Shades: Each unique tinted lip gloss shade is paired with a captivating, yummy scent, transforming your lip application into a sensory journey. Find your perfect shade designed to complement every mood and occasion

Description

Get reflective, glass-like shine & 24H hydration! This lip oil-in-gel formula with passionfruit oil delivers softer, smoother lips in just 1 week, and minimizes the look of lines, with no mess or stick. Get precise application with a click-twist pen that dispenses just the right amount. Try all 8 irresistible scented shades!

TWIST NECK TO DISPENSE PRODUCT. SWIPE LIFTER GEL ONTO LIPS NOTE: FOR FIRST USE, YOU WILL NEED TO TWIST 6-8 TIMES FOR PRODUCT TO APPEAR
Suggested Age: 16 Years and Up
Color Finish: Gloss
Color Palette: Medium Tones
Product Form: Gel
Beauty Purpose: Shine Enhancing
TCIN: 1006793641
UPC: 041554103366
Item Number (DPCI): 052-07-4878
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 0.777 inches length x 0.777 inches width x 4.108 inches height
Estimated ship weight: 0.073 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: how do you open the lip gloss?

submitted by Jennifer - 15 days ago
  • A: Hello Jennifer! Thank you for reaching out about our Lifter Gel Oil-in-Gel Lip Gloss. To open your new gloss, you will first need to peel away the small, clear protective seal located along the neck of the pen. Once that seal is fully removed, simply pull the cap off directly. To dispense the product for your very first use, twist the neck of the pen in the direction of the arrows 6 to 8 times or more until the glassy formula appears on the lip-hugging tip. After it is primed, just 3 to 5 clicks of the pen is the perfect amount for a gorgeous, high-shine finish. We hope this helps you get back to your favorite lip routine soon! XO

    submitted byMaybelline Consumer Care - 13 days ago
    Brand expert

Q: Whats the difference between a lifter and a plumper lip gloss?

submitted by vanjenzo - 2 months ago
  • A: Hello vanjenzo! The key difference between the two lies in the finish and the sensation they provide to your lips. Our classic Lifter Gloss is formulated with hyaluronic acid to deliver deep hydration and a smooth, high-shine finish that instantly lifts the look of your lips by filling in fine lines without any tingling or cooling sensation. On the other hand, a plumper lip gloss, like our Lifter Plump, is infused with warming ingredients like chili pepper to stimulate blood flow to the lips, creating a temporary, physical plumping effect accompanied by a noticeable warming or tingling sensation for extra-full volume.

    submitted byMaybelline Consumer Care - 2 months ago
    Brand expert

Q: How do you squeeze out the lip gloss from the tube?

submitted by Diva - 2 months ago
  • A: Hi there! Thank you for your interest in Maybelline Lifter Oil-in-Gel Lip Gloss. This is not a squeeze tube, but rather a twist-up packaging! We recommend the following instructions for use: Twist neck to dispense product. Swipe Lifter Gel onto lips. Note: For first use, you will need to twist 6-8 times for product to appear. We hope this information helps!

    submitted byMaybelline Consumer Care - 2 months ago
    Brand expert

Additional product information and recommendations

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Guests are saying

The Maybelline Lifter Gel lip glosses are celebrated for their glossy, non-sticky formula that provides a glass-like shine while keeping lips hydrated and comfortable. Guests appreciate the variety of shades, including sheer and pigmented options, and the unique twist applicator that allows for controlled dispensing. While some mention the packaging can be tricky, the overall performance and aesthetic appeal make these glosses a favorite for everyday wear, enhancing the natural beauty of lips without overwhelming them.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.5 out of 5 stars with 467 reviews
    easy to apply: 3.91 out of 5
    easy to remove: 4.45 out of 5
    long lasting: 3.18 out of 5
    quality: 3.09 out of 5
    value: 3.09 out of 5
    36% would recommend
    11 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 July, 2026Verified purchase
    • Eye color: Brown
    • Skin type: Combination
    • Skin tone: Light
    • Hair color: Blonde

    Highly recommend!

    Very moisturizing, glossy and NOT sticky. It has just the right amount of pigment and also smells great.
    Nikki
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 4 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    24 July, 2026
    originally posted on maybelline.com
    Image

    Level up your lip gloss

    [This review was collected as part of a promotion.] I generally don't go for a lip gloss because I don't enjoy the sticky feel that so many formulas leave. In contrast, the Maybelline Lifter Gel's oil-in-gel formula goes on smoothly without feeling tacky and leaves my lips feeling hydrated. Like any gel or gloss based formula, it isn't as long-wearing as a traditional lipstick or lip stain, but I find it to be relatively durable given the type of product it is. I like the slightly tinted options - they're great for a more natural look!
    AllysonH
    Did you find this review helpful?
    5 out of 5 stars
    23 July, 2026
    originally posted on maybelline.com
    Image

    So hydrating and smells amazing

    [This review was collected as part of a promotion.] The formula of this lip oil is 1000 out of 10, it is very hydrating, not sticky at all and very shiny!! For the shade Vanilla Horchata I love that is very pigmented and smells like vanilla! Ive got two other shades Mintini and Sugar Spritz, these are more transparent shade but still gives you shiny lips and each one smells different and sweet. I would say that if its the first time using it, be careful how much you twist the packaging because a lot of product can come out. Overall I love it.
    AnahiA
    Did you find this review helpful?
    5 out of 5 stars
    22 July, 2026
    originally posted on maybelline.com
    Image

    Great affordable glosses!

    [This review was collected as part of a promotion.] These are such beautiful glosses that definitely changed my mind about lip gloss. I had never been a fan of lip gloss until the past couple of months. I had been testing out several different brands and although I did find some good ones many of them were still a bit too sticky for my liking. I love these maybelline ones, the colors are light bit you can still see a small amount of color on the lips. They feel so comfortable and are not sticky at all. I love the twisty mechanism it lets you control how much products comes out. Not to mention these are very affordable. If you are in search of a new lip gloss these are definitely worth checking out.
    ValeriaC
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    20 July, 2026Verified purchase
    • Skin type: Combination
    • Skin tone: Light

    Not worth it

    Basic gloss nothing special. The gloss in general tastes awful disgusting flavor profile. For price point as well better products in market.
    1 reply from Maybelline Consumer Care team - 12 days ago
    Hello User_layschip! We are so sorry to hear that the flavor profile and performance of our Lifter Oil-in-Gel did not meet your expectations. Our dermatologist-tested formula is infused with hyaluronic acid to deliver a beautiful, high-shine, glass-like finish while deeply hydrating your lips. To elevate the gloss and make it feel more dimensional, a great tip is to layer it over your favorite lip liner or lipstick for an instant pop of color and shine. Additionally, applying a very thin layer starting from the outer center of your lips and blending outward can help keep the formula set comfortably on your lips and prevent any unwanted taste.
    User_layschip
    easy to apply: 3 out of 5
    easy to remove: 4 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    18 July, 2026
    • Skin tone: Medium
    • Eye color: Hazel
    • Skin concern: Blackheads, Acne
    • Hair color: Brunette
    • Skin type: Normal

    Broken

    I can’t even really “rate” this product because when I got it today, it was broken. Like it won’t twist to get the product out.
    1 reply from Maybelline Consumer Care team - 12 days ago
    Hello there! We are so incredibly sorry to hear that your brand-new Lifter Oil-in-Gel arrived broken and that you are unable to twist it to enjoy the formula. This is definitely not the experience we want you to have, and we want to ensure you get to experience that gorgeous, glass-like shine as soon as possible. While we highly recommend reaching out directly to your retailer for a quick exchange or refund, a helpful tip whenever dealing with twist-up beauty components is to ensure the cap is completely off and to avoid forcing the mechanism, as extreme shipping temperatures can sometimes temporarily lock the internal packaging.
    Iphone 16 pro max
    easy to apply: 1 out of 5
    easy to remove: 1 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    16 July, 2026
    originally posted on maybelline.com
    Image

    Nice lip product

    [This review was collected as part of a promotion.] Pros: scent is nice, the oil/gel formula feels good on my lips and provides a lovely shine. It doesn’t feel sticky. Con: the actual taste of the product is awful. Obviously don’t purposely eat it but being on my lips it’s unavoidable. The tube could be better. It almost always causes too much product to dispense
    NikkiR
    Did you find this review helpful?
    5 out of 5 stars
    15 July, 2026
    originally posted on maybelline.com
    Image

    My new favorite for juicy lips

    [This review was collected as part of a promotion.] I loved this lipstick. The color is beautiful and leaves a shiny gel-like finish, but without being sticky. The sensation on the lips is super moisturizing, light and the drop-shaped applicator makes application very easy. It lasts a long time and the vanilla smell is a plus.
    RosmeryG
    Did you find this review helpful?
    5 out of 5 stars
    11 July, 2026
    originally posted on maybelline.com
    Image

    Smooth and shiny

    [This review was collected as part of a promotion.] Love this lippie from Maybelline! The way my lips stay so hydrated and shiny without being sticky or heavy, flawless! I have tried a few and the colored ones are great, but I am completely OBSESSED with the clear one. 11/10 would recommend!
    SteviMarieW
    Did you find this review helpful?
    4 out of 5 stars
    10 July, 2026
    originally posted on maybelline.com
    Image

    good

    [This review was collected as part of a promotion.] I really appreciate the applicator on these! A regular squeeze tube invariably squishes too much out and gets messy quickly. This dispenses the perfect amount every time. The oil itself is lightweight and sheer with a smooth texture. The only scent is a natural oil scent. Unfortunately it is not long-lasting and disappears quickly.
    AbbyC
    Did you find this review helpful?
    4 out of 5 stars
    10 July, 2026
    originally posted on maybelline.com
    Image

    Lip oili in gel

    [This review was collected as part of a promotion.] This is a lip oil in gel and it feels very hydrating. I am not a fan of the vanilla horchata scent/flavor & packaging. I feel like I always dispense too much product. Other than that the look and smooth feel of the product on my lip is absolutely stunning and it's affordable.
    IsabelV
    Did you find this review helpful?
    5 out of 5 stars
    8 July, 2026
    originally posted on maybelline.com
    Image

    Super hydrating

    [This review was collected as part of a promotion.] Love this product some much! The applicator is different than any of product I’ve used but it’s convenient. I don’t have to worry about wasting product. The way it glides on your lips is amazing.
    ChaunP
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    7 July, 2026
    originally posted on maybelline.com
    Image

    Great

    [This review was collected as part of a promotion.] Love this lipgloss!!! Easy to apply and great durability!!! Nice color and good coverage…. No sticky love the smell and the shades very buildable
    MariaN
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    7 July, 2026
    • Skin concern: Aging, Pores, Sensitivity, Redness, Acne, Dark circles, Uneven skin tone
    • Skin tone: Light
    • Skin type: Oily
    • Hair color: Brunette
    • Eye color: Hazel

    Straight up plastic flavor

    I would use this so much more if it didn’t taste like straight up chemical plastic. I got the pink sugar color and while I love the gloss itself, how it looks, and how it lasts, I cannot get past the terrible taste. Plastic with a hint of sugar. I’m sure it’s terrible for me with how bad it tastes. I wish they’d fix that, because I’d use it all the time, but I can’t get past how nasty it tastes. Everyone else that says otherwise got this for free and is lying about how it “tastes soooo good.” I actually bought this myself.
    1 reply from Maybelline Consumer Care team - 25 days ago
    Hello Nikki with the Good Hair! Thank you so much for reaching out about our Lifter Oil-in-Gel Lip Gloss, and thank you for your incredibly honest feedback regarding the gorgeous shine, long-lasting wear, and disappointing chemical taste of the Pink Sugar shade. While all of our lip formulas are thoroughly tested for safety and utilize food-grade flavorings to provide a pleasant sweet scent, we completely understand that scent and taste preferences are highly individual and that certain raw gloss ingredients can come across as tasting too plasticky. To ensure you have a much more comfortable experience, we highly recommend blotting away any excess gloss from the inner wet-line of your lips immediately after application to prevent the product from transferring inside your mouth. Thank you so much for sharing this valuable feedback.
    Nikki with the Good Hair
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 3 out of 5
    value: 4 out of 5
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    7 July, 2026
    originally posted on maybelline.com
    Image

    Needed in the gloss collection

    [This review was collected as part of a promotion.] Glosssyyy!! If you’re looking for a gloss with SHINE this is it! It doesn’t feel sticky and glides on lips like oil. It does have an interesting feel and taste to it but you get use to it. On the lips it is not lightweight at all but that’s not the point of lipgloss anyway. You do have to keep reapplying throughout the day to keep the glossy shine especially if you tend to move your lips a lot. However, it keeps lips moisturized when it’s worn off. Can’t wait to try other shades :)
    MoniqueE
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    7 July, 2026
    originally posted on maybelline.com
    Image

    Beautiful Color & Comfortable Wear

    [This review was collected as part of a promotion.] The coverage is smooth and even with just one swipe. I love the beautiful shine, the rich pigment, and how comfortable it feels on my lips. The longevity is impressive for a glossy lip product, and it keeps my lips looking fresh and hydrated.
    DiyoraQ
    Did you find this review helpful?
    1 out of 5 stars
    6 July, 2026Verified purchase

    Target Pick Up Fail

    Ordered this for a target pick up. Got it and it had already been opened and used.
    Did you find this review helpful?
    1 out of 5 stars
    6 July, 2026Verified purchase

    (no review title)

    The “twist and click” part does not work very well.
    1 reply from Maybelline Consumer Care team - 23 days ago
    Hello jessica! We are sorry to hear that the twist and click mechanism on your lip gloss has not been working as smoothly as expected. This innovative packaging is designed to dispense the perfect amount of our nourishing oil-in-gel formula with each click, but it can sometimes require a few extra, slow rotations during the very first use to fully prime the pump and draw the gloss upward. A helpful tip to keep the mechanism working beautifully is to store the gloss upright and twist the base slowly, allowing a brief moment between clicks for the product to gently rise to the applicator tip.
    1 guest found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    6 July, 2026Verified purchase
    • Skin tone: Medium
    • Hair color: Black

    Tastes horrible

    Wanted to love it but the TASTE of the Sugar Spritz one is very plastic-y/chemical. It give a nice shine & not sticky but can’t get around to getting a hint of it in my mouth, horrible taste.
    1 reply from Maybelline Consumer Care team - 24 days ago
    Hi there! Thank you for sharing your feedback with us! While we are happy to hear you loved the glass-like shine and non-sticky feel of our Lifter Gloss, we are truly sorry that the taste of the Sugar Spritz shade was a disappointment. We want you to love every aspect of our products, so we will be sharing your feedback directly with our research and development team. Thank you for giving us a try, and we hope you find a different favorite in our collection!
    Nancy
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 2 out of 5
    quality: 3 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    3 July, 2026Verified purchase

    (no review title)

    If it gets hot, the product is totally ruined.
    1 reply from Maybelline Consumer Care team - 25 days ago
    Hi there! We appreciate you taking the time to reach out about our Lifter Oil-in-Gel Lip Gloss. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate team. We hope you will continue using more of our products soon with full satisfaction with the results!
    Shutchins
    2 guests found this review helpful. Did you?

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